Brian: You look knackered.
Joe: Just had the online tools and techniques briefing.
Brian: How did it go?
Brian: So, what’s the difference then?
Joe: What difference?
Brian: What’s the difference between a tool and a technique?
Joe: A tool is something irrelevant that we have no use for.
Brian: I see. And a technique?
Joe: A technique is how to make a tool look relevant without actually ever using it.